1. Why you need to be using Insta-stories & IGTV

    WHY YOU SHOULD BE USING INSTA-STORIES & IGTV Despite more than 400million daily active users of Instagram stories, very few apartment marketers are actually taking advantage of the platform, leaving a unique gap in the market that you should be leveraging. While insta-stories allow you to piece together photos and short-clips for a story-telling content experience, the newer release of IGTV ha…Read More

  2. [PHOTOGRAPHY] Spotlight On: Cadence

    Multifamily Photography | Cadence Union Station What's the true secret behind beautiful multifamily photography? Beautiful apartments, of course! That's why we are so excited to showcase the photo portfolio we recently did for Cadence Union Station, of Holland Residential. Because even though we work with some of the most talented real-estate photographers across the country, these apartments sta…Read More

  3. [INTERVIEW] Spotlight On: Pyramid Hotel Group

    EMOTIONS DRIVE ACTION At Show My Property TV, we believe that building an online community isn't exclusive to the housing market; there's a place for it in hotel marketing as well. And although a guests' stay at a hotel might be fleeting, their experience and their feelings of connectedness don't need to be. Your hotel marketing strategy should consider the entirety of a guests journey - from the…Read More

  4. [INTERVIEW] Spotlight On: Mission Rock Residential

    This month we had the pleasure of sitting down with Ashley Fenlon of Mission Rock Residential to discuss their personal approach to social media marketing for apartments and some of the biggest triumphs and faux pas they've had in the ever-evolving industry of multi-family real estate. We've been working alongside Mission Rock for some time now and we couldn't have asked for better clients. The in…Read More

  5. [NEWSLETTER] Is it time to break up with your Social Media Provider?

    Goodbyes are never easy, but they're necessary if we want to grow. As social media platforms continue to transform the traditional marketing space, it's easy to get left behind. And as time speeds up, being one step behind in 2018 means empty apartments and revenue lost. But how do you know if it's time to have 'the talk' with your Property Manager/In-House Social Media Strategist? Well, if they'r…Read More

  6. [NEWSLETTER] Top 5 Photography Tips for Multifamily

    WITH ALL THE NEW TECHNOLOGY, IS PHOTOGRAPHY STILL IMPORTANT? Sometimes building an impressive property management portfolio is easier than actually maintaining one. To remain relevant in the ever-evolving world of commercial real estate no longer means maintaining curb appeal. Potential renters are guaranteed to be scoping out your developments online and comparing your offering to the competitor.…Read More

  7. [INTERVIEW] STLCityWide | Kyle Hennessey

    MARKETING THE NEW TRIBECA As the #1 leasing agency in St. Louis, it's not surprising that STLCityWide represents some of the most progressive developments in the area. Recently, they approached Show My Property TV to produce marketing material for Tribeca, one of their newest developments. We recently caught up with Kyle Hennessey of STLCityWide and asked him a few questions regarding their appro…Read More

  8. Apartment Video Tours Increase Leads by 403%

    FOUR HUNDRED AND THREE PERCENT! That’s 403% more opportunity to lease those new apartments by simply making a one-time investment into an apartment video. This can be hosted on your community webpage but also in your email marketing campaign, where subscriber to lead conversation rates increase 51% when an apartment video is included. Show My Property TV produced this testimonial-driven vid…Read More

  9. How Is Apartment Marketing Effective?

    Apartment marketing campaigns, which are increasingly including apartment videos, are one of the most effective and lucrative ways to increase traffic to your website and to gain new residents. Show My Property TV creates individualized scripts tailor made for each property, so you get the most out of your investment into apartment videos. Apartment marketing may seem like a daunting idea at first…Read More

  10. Apartment Marketing Should Include Video

    Trying to effectively connect to your future renters through apartment marketing but don’t know how? Apartment video makes the personal connections for you. A professional TV host element can add that special touch to personally address your residents without coming off as too salesy. Nowadays, anybody can make a video tour. Grab your iPhone, record for 30 seconds and then upload it to YouTube. …Read More