Apartment video is quickly becoming one of the fastest growing components of property marketing and still properties struggle to develop a clear video marketing campaign that will have measurable impact on their leases.
Here at Show My Property TV we have experienced producers working with you to effectively communicate the context of your goals and help guide your through the new components of apartment video production. This requires strategy, but it all begins with a personalized scripting call and production brief. This video did:
Advancements in technology have allowed the means of production, of any kind, to drop to an extent to where you don’t have to be a Fortune 500 company to get an advertisement produced for you. This means that any property can have an apartment video made for them; it has evolved pasted simply being television commercials or, on the other end of the spectrum, apartment videos in slideshow format.
This means you need to find the right apartment video production company for your needs who utilize the best apartment video strategies.
With as quickly as video is evolving, it seems that every property, even small individually owned ones, should be utilizing it in their marketing campaign. For this to be successful, however, it must start with an apartment video brief with a clear goal. We consider this one of the first, crucial steps, in beginning to develop your apartment video marketing strategy.
This video for a property in Marian Del Rey was strategized beforehand:
After your producer speaks with you on every last detail of your property, down to the greenery, they formulate an apartment video brief that will carefully outline a plan for a marketing video that will ultimately fill those units.
Though every step in apartment video production is important, what you do with your video after it is completely finished is just as important. This is why believe that strategizing for SEO is one of the best apartment video strategies you can implement to enhance the life and effectiveness of your video. We want to increase your property’s ranking overall in web searches as well as increase the click through rates to your specific webpage. So, along with producing great apartment videos, we provide SEO tips and tools at the end of completion so you’re not just left with an apartment video and no strategy on how to effectively use it!